was created as a brand that wants to solve one of the most recurring reasons for which customers are dissatisfied with their purchases, buying the wrong product due to misinformation and lack of research. We say enough with the impulsive buys and the regrets.

We know your time is limited and sometimes you just want to get it over fast but buying the wrong product can complicate things much more and waste more of your time.

BPI chooses and reviews some of the popular consumer electronic products out there, so you can know your options and how to pick what’s best for you.

We craft reviews, comparisons and informational articles related to a wide variety of products belonging to home appliances, renewable energy, science, technology, fashion, sports and home accessories.

Quality & Support

We use the data/complaints received on our sister website to avoid recommending the brands/products with high rate of complaints & customer dis-satisfaction.

Our team is comprised of well-versed professionals in the consumer behavior field, as well as experienced engineers that are ready to dive into the technical aspects of any product and make its features easy to understand for you.

Just come to our intuitive online platform and let us help you make a qualified decision that you won’t regret, a decision that won’t end up in returns and numerous delays when it comes to obtaining what you need. We are here to help you and guide you in making the right choice for you and your family.

Our Team


Lavanay Bhadwal

Lavanay worked in service industry with Hotel Inter-Continental (Now The Lalit) for 2 years before switching to IBM Daksh (IBM Global Process Services) in year 2002. Here he worked as Customer Support Representative for project. During his stint with IBM Daksh ( process), he learned about customer behavior, their choices, expectations, and service standards.

Amazon customers write to support mostly for delivery issues. But the second most frequent reason of contacting support is their wrong decision to purchase a product without much research. People are impulsive in their buying activity. They only read the headline, look at images, and a few features and buy the product. They don’t even check if the product is returnable or not. And later contact support to approve their return of a product which was marked “Not Returnable” by the seller.

Lavanay gives great attention to product specifications and has a great ability of picking great products and leaving the useless, problematic products.

He thereby decided to use his knowledge and habit of paying attention to details, in depth research skills to help people reduce their chances of purchasing a bad product. Lavanay graduated from Delhi University with B.A in Economics. He has also completed Hotel Management from IHMCT&AN, Pusa, New Delhi in the year 2000.

You can follow him on Facebook at

Or on twitter:

Riya Menon

Riya Menon is an Engineer with specialization in HVAC, Electrical, Fire System, and Plumbing from E&TIS Kerala.

As an Analyst at ECD she keeps herself updated on latest technologies in consumer electronics and appliances.

With a background in engineering, she regularly write reviews about products and ranks the best appliances in each category.

You can follow her on Facebook at

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